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Account Based Marketing and Sales (ABM&S)
Today’s guest article is by Jim O’Gara who is a B2B enterprise software sales executive in Silicon Valley… “Don’t count the people you reach; reach the people that count” David Ogilvy Marketing has always been fixated on touch and numbers consumed by … Continue reading
Posted in Sales Ops
Tagged ABM&S, AE, leads management, MRR, sales, SDR, target account selling
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